Social media is an incredibly powerful platform for message delivery, promotion and engagement. There has been a monumental rise in the size and use of social networks, with Twitter growing at an unprecedented rate, and Facebook's population outranking that of the USA.
The use of social media is now commonly accepted to be a staple part of a PR campaign, and we have won industry awards for our groundbreaking social media campaigns.
From the social bookmarking tools that are able to extend the profile of a press release, to building relationships with the influential bloggers in your sector, we recognised a long time ago that the industry is changing and, via our team of social media evangelists, we offer clients unrivalled expertise in this area, either in addition to existing PR activity or as a stand alone project.
Here are some of the benefits of a well-planned social media strategy:
• In-depth knowledge of your customers/stakeholders
• Increased awareness of your services
• Development of advocacy and word-of-mouth
• More traffic to your website
• Improved search engine rankings
• Cost reduction
• More effective customer service
We offer:
Insight and monitoring
Finding out what people are saying and monitor how that changes as a result of your own conversations.
Strategy
Creating a strategy that complements your existing marketing plan and delivers a consistent message to the right people, at the right time, in the right places.
Social media community management
Launching your social network profiles when the time is right and managing each community, taking care to protect your reputation.
Training and consultancy
A good social media strategy will always require some in-house participation. We'll give your people all the skills you need to ensure your online conversations are coming from the horse's mouth.
To find out more please drop us a line. We would love to discuss how we can help you with your social media strategy.
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