Telecommunications

The march of Broadband technology is making a huge impact across the modern business environment and is also transforming the living patterns of millions of individual households.

Working Word team members have been heavily involved over the past four years in highlighting the advance of this communications revolution to both business and consumer audiences.

We’ve highlighted this groundbreaking development on behalf of BT in Wales for whom we have been producing articles, press releases and brochures since 2001 – covering the period in which Broadband has grown from a minority interest to a standard method of Internet access.

In addition we’ve delivered media profile and promotional literature, covering the application of hi-tech telecommunications for the e-commerce body Opportunity Wales, the e-Commerce Innovation Centre at Cardiff University and the Welsh Development Agency.

The technology may be complex, but we’ve cut through that and succeeded in communicating the key benefits clearly, concisely and consistently, whether to the general public or to private and public sector organisations.